An invitation

You're on the list.

Every room, concepted, cast and produced.

AlexChase

Taste is the strategy.

I concept, cast and produce the rooms luxury brands want to be seen in, then run the content team that makes sure they are.

Creative Director & Events Lead, UltravioletFounder, Chase Creative
Scroll
Polo field under white umbrellas at the UV Polo Club
Chase Creative · Est. 2023·Creative Direction, Events, ContentTODO: swap in a full-width portrait of Alex
The mission
Alexandra Chase

I studied Communications and Business Economics at UCLA with a minor in Entrepreneurship, and I have been building brands since before I graduated. Today I am Creative Director and Events Lead at Ultraviolet, a luxury creator platform of more than 50,000 creators, where I run creative direction, event production, influencer relations and brand development from concept through the final post. I also founded Chase Creative Consulting, my own studio for social strategy, design, photography, event planning and brand activations.

Before that I was CMO and Creative Director of St. Shade, where I shaped the whole look, voice and content pipeline of the brand from zero. I built TikTok and social strategy for beauty brands at Amie, assisted celebrity stylists at Purple PR, pitched brand partnerships for athletes at REP1 Sports, and ran social and design for Victoria's Secret PINK on campus at UCLA. The through line is simple. I decide what a brand should look like in the world, then I make it happen in the room.

  • Ultraviolet
  • Chase Creative Consulting
  • St. Shade
  • Amie
  • Purple PR
  • REP1 Sports
  • Victoria's Secret PINK
50K+Creators on the platform
20+Events & trips produced
360°Concept to content
Showreel
Rose petals and gifting laid on a table before an event
Showreel TODO: add video embed link
Events produced

The room is the message.

Every event here I concepted, branded and produced end to end: venue and vendor sourcing, influencer and model outreach, invitations, gifting, run-of-show, and the content team on site.


Signature events

Fourteen productions
Drag, swipe or use the arrows
UV Polo Club, Santa BarbaraI
Santa Barbara · Club day

UV Polo Club

Concepted, branded and produced end to end: the field, the vendors, the guest list of creators, invitations, gifting and the content team on the sideline.

II
Equestrian & Picnic ClubClub day
Country club · Picnic

Equestrian & Picnic Club

Concepted and produced the club day: venue and vendor sourcing, creator and model outreach, styled gifting and the shoot list on site. TODO: add photo

Courtside at the Lakers in Ultraviolet jacketsIII
Courtside · Game night

Courtside Lakers Night

Produced the night from the branded Ultraviolet jackets to the courtside seats, the creator roster and the content shot from the floor.

UV Club jerseys on the party bus to the Rams gameIV
Stadium · Game day

UV Rams Game

Produced the full game day: custom UV Club jerseys, the bus, branded polaroids and a creator roster covered from pregame to final whistle.

V
Safari DaySan Diego Safari Park
Styled as Africa · Day trip

Safari Day

Styled the Safari Park as Africa: the concept, the wardrobe brief, transport, invitations and a content plan built around the day. TODO: add photo

VI
UV Golf ClubClub day
Golf course · Club day

UV Golf Club

Concepted, branded and produced the club day: course, vendors, creator outreach, gifting and the content team on the course. TODO: add photo

Pottery wheels with Ultraviolet caps and welcome cardsVII
Studio · Workshop

UV Pottery Club

Took over a pottery studio, set every wheel with a branded cap and welcome card, and produced the black and white recap.

Secret agent event concept board: cocktail toppers, agent cards, signage, polaroidsVIII
Concept board · Themed night

James Bond 007 Night

Wrote the secret agent concept and designed every touchpoint: classified agent cards, key cards, branded cocktail toppers, signage and the confidential takeaway envelope.

A Night at Chateau menu card and glasswareIX
Chateau Marmont · Dinner

A Night at Chateau

Produced the dinner at Chateau Marmont: illustrated menus and invitations, the guest list, gifting and the content team at the table.

X
UV NobuDinner
Nobu · Dinner

UV Nobu

Produced the creator dinner at Nobu: guest list and outreach, invitations, gifting at every seat and the recap content. TODO: add photo

Guests plating dinner at a long tableXITODO: confirm photo
Kitchen · Workshop

Pizza Making Night

Sourced the venue and the vendor, branded the night, cast the guests and ran the content team through a candlelit dinner.

XII
Duffy Boat Day& charm bracelet making
Harbor · Day out

Duffy Boat Day & Charm Bracelet Making

Sourced the boats and the bracelet-making vendor, branded the day, cast the creators and produced the on-water content. TODO: add photo

Creators on reformers at a UV Workouts sessionXIII
Studio · Workout

UV Workouts

Produced the studio session: venue, branded kit, creator outreach and the content shot on the reformers.

XIV
Deck YogaYoga session
Deck · Yoga session

Deck Yoga

Produced the session on the deck: instructor, gifting, creator outreach and the content plan. TODO: add photo

Signature trips

Seven destinations
Drag, swipe or use the arrows
One week in St. Barths with Ultraviolet, recap collageI
St. Barths · Full trip production

Ultraviolet × St. Barths

Full trip production: travel, stays, each day's plan, gifting and the content team, for a creator roster across the island, then the recap.

II
CourchevelAlpine trip
French Alps · Trip

Courchevel

Produced the alpine trip end to end: stay, days on the mountain, gifting and the content team. TODO: add photo

Ultraviolet Miami Cup court signageIII
Reserve Padel · Tournament

Miami Cup

Branded the court, the balls and the kits, cast the players and creators, and produced the tournament at Reserve Padel.

IV
St. TropezRiviera trip
Riviera · Trip

St. Tropez

Produced the trip end to end: stay, days on the coast, gifting and the content team. TODO: add photo

V
New YorkCity trip
New York · Trip

New York

Produced the city trip: stay, the daily plan, creator outreach and the content team. TODO: add photo

VI
ParisCity trip
Paris · Trip

Paris

Produced the Paris trip: stay, the daily plan, gifting and a content team built for the feed. TODO: add photo

VII
AspenMountain trip
Aspen · Trip

Aspen

Produced the trip: stay, the daily plan, gifting and the content team for a creator roster. TODO: add photo

Brands & projects

Built from zero.

St. Shade Collection 1 campaign, models on a private tennis courtSt. Shade · Collection 1 · The Hills tennis shoot
CMO & Creative Director · 2022 to 2024

St. Shade

I was the creative engine behind St. Shade. I wrote the campaign brief, cast the models, directed every shoot, hired the photographers and videographers, and built the content pipeline and social presence from zero.

  • Wrote the "Old Money meets Tennis Luxe" brief for Collection 1
  • Cast five models and the photo and video crew
  • Directed the shoot, the edit and the vintage grade
  • Built the content pipeline and grew the brand's presence from zero

"Old Money meets Tennis Luxe."

Guests reading the Ultraviolet Club newspaper at an eventUltraviolet · Brand storytelling
Creative Director & Events Lead · 2023 to present

Ultraviolet

A luxury creator platform of more than 50,000 creators. I own the brand's look in the world: storytelling, PR and partnership decks, event branding and merch, influencer relations and the Instagram feed.

  • Brand storytelling across events, print and social
  • PR and partnership decks for brands and creators
  • Event branding and merch: jerseys, caps, matchbooks, polaroids, bottles
  • Influencer relations and the creator spotlight feed
Branded polaroids
Ultraviolet Club matchbook design
Ultraviolet merch flatlay
Creator spotlight feed design

Also built, branded or strategised

  • DijieCampus viral strategy · USC & UCLA
  • Henry the Liger
  • Notely
  • Closetly
  • Victoria's Secret PINKCampus social & design
  • Luxe Travel ChaseFounder · Curated travel

Also managed & partnered

  • ColourPop
  • RMS Beauty
  • Peach Slices
  • NuFace
  • Bruin Hair
  • Rhode Skincare
  • One Size
  • Lola Blankets
  • Bur Bur Hair
  • Anfisa
  • Magic Molecule
Core disciplines

Six ways I show up.

I

Creative Director

I set the look, the voice and the reference world, then hold every shoot and every post to it.

II

Events Producer

Venue, vendors, invitations, gifting and run-of-show, produced so the room feels effortless.

III

Influencer Sourcing

I cast the guest list like a campaign: the right creators, models and faces for the brand in the room.

IV

Brand Strategist

Positioning, identity and the plan that connects what a brand says to what people post about it.

V

Content Producer

Shot lists, crews and edits planned before the day, so every event leaves with a feed's worth of content.

VI

Partnerships & PR

Decks, outreach and gifting that turn brands, venues and talent into partners.

Skillset

Creative, production, digital.

Creative

  1. Creative direction
  2. Brand strategy & identity
  3. Graphic design
  4. Fashion design & styling
  5. Art direction for shoots
  6. Copy, captions & voice

Production

  1. Event production & run-of-show
  2. Venue & vendor sourcing
  3. Talent, model & crew casting
  4. Video production & editing
  5. Photography
  6. Branded merchandise

Digital

  1. Social media strategy
  2. TikTok & Instagram growth
  3. Influencer partnerships
  4. Campaign execution
  5. Pitch & partnership decks
  6. Community & creator relations
Résumé highlights

The short version.

2023 to present

Creative Director & Events LeadUltraviolet

  • Lead creative direction, event production, influencer relations and brand development for a luxury creator community
  • Oversee end-to-end planning of exclusive events, brand activations and editorial shoots
  • Concept and produce branded merchandise, coordinate vendors and production teams, and build strategic partnerships
2023 to present

FounderChase Creative Consulting LLC

  • Launched a creative agency for social strategy, graphic design, photography, event planning and brand activations
  • Partnered with lifestyle, fashion and wellness brands on content and experiential campaigns
2022 to 2024

Chief Marketing Officer & Creative DirectorSt. Shade

  • Shaped the entire look, feel and voice of the brand
  • Directed every shoot, hired videographers and photographers, built the content pipeline
  • Managed socials and grew the brand's presence from zero
2020 to 2024

Brand Strategist & Content CreatorAmie Social Media Marketing Agency

  • Owned social strategy and content for beauty brands from concept to caption
  • Raised active engagement and sales for each client through brand identity work
  • Clients included Peach Slices Skincare, ColourPop Cosmetics and RMS Beauty
2022

Fashion AssistantPurple PR

  • Worked with celebrity stylists to pull looks for client events, photoshoots and music videos
  • Covered fashion week with recap content and weekly trend meetings
2021

Marketing & Public Relations InternREP1 Sports

  • Matched basketball and baseball athletes with brand partnerships
  • Built pitch decks and sourced brand contacts to negotiate deals
2020 to 2023

Social Media Manager & Graphic DesignerVictoria's Secret PINK at UCLA

  • Marketed PINK to students through giveaways, on-campus events and original graphics
  • Ran every piece of the ambassador program's marketing
Education

BA Communications & Business Economics

Minor in Entrepreneurship · UCLA

2023
Education

Mira Costa High School

Graduate

2020

Other adventures

2024 to present

Luxe Travel Chase

My own travel agency for curated getaways and luxury experiences. InteleTravel-certified; I plan and book personalised trips.

Summer 2024

Sail Week Hostess & Chef

Lived aboard a catamaran preparing daily meals, keeping the space and leading group experiences at sea.

Kind words

What the room said.

Placeholder quote. Two or three sentences from a brand partner, client or creator about working with Alex on an event or campaign.
Name SurnameTitle, Company TODO: replace quote
Placeholder quote. Two or three sentences from a venue, vendor or collaborator about the production and the content that came out of it.
Name SurnameTitle, Company TODO: replace quote
Contact

Let's make something worth posting.

Phone310 882 0671
Instagram@handle TODO: add handle

For events, campaigns, creative direction and partnerships. Working in English and conversational Spanish.